3 Reasons Why Buying Black is a Great Idea | KinkyCurlyYaki

3 Reasons Why Buying Black is a Great Idea

In case you didn't know, Kinkycurlyyaki is 100% Black owned and operated! Not only are we Black owned, but we also support other Black owned businesses (like London Ivy Products). We think it's important to buy Black when you can. Why? Well, here are three reasons why buying Black is a great idea!

Reason #1: Black Businesses Understand Your Needs

We've been where you've been! All the failed twist-outs, hoarding natural hair products, lauding coconut oil as God's gift to mankind..we've seen it all. We don't need to conduct lengthy research studies or control groups to "figure out Black consumers" because we are Black consumers.

Reason #2: You're Supporting Jobs In Your Community

Spending Black dollars on Black businesses means more opportunities for more jobs to open up for Black employees. We've all seen the studies about racial discrimination in the workplace, and how having an "ethnic" sounding name could leave your resume being tossed before it's even reviewed. By supporting Black-owned businesses you are also supporting Black employees who are getting more of a chance than they would have otherwise.

Reason #3: It's Empowering

As a group, we have the highest spending power ($1.1 trillion) but we patronize Black businesses the least. Unfortunately money is power, and we are giving away our power when we neglect Black-owned businesses. Spending money with someone who looks like you, understands your needs, and would hire you is an empowering feeling. 

What do you think? Do you #buyblack? Why or why not?

Jacque Amadi
Jacque Amadi


Jacque Amadi is a marketing professional and freelance content creator, offering tips for online fashion and beauty entrepreneurs at www.jacqueamadi.com.

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